I'm Dee.
I build and manage websites for solopreneurs & small businesses—so you can focus on the work you actually enjoy. 🙂
Strategy
Web Design
Branded Emails
Site Plans
You're the industry's best kept secret—let's change that.
Your expertise isn’t just valuable—it’s transformative. Whether you’re guiding others in therapy, finance, or even Japanese-style rope bondage, your insights have the power to change lives.
But here’s the hard truth: every day, people who need you are settling for less—because they can’t find you.
Instead, they’re landing on the websites of younger, less seasoned professionals—individuals who’ve mastered self-promotion but lack the depth of understanding you’ve cultivated over decades.
These clients leave with half-baked solutions, or worse, regret—over the time and money wasted. And while you’re fully equipped to deliver real results, the digital world doesn’t know you’re here.
Did you know that over 70% of clients start their search online?
This isn’t just a trend; it’s a reality. The web is where decisions are made, authority is established, and opportunities are won.
Yet, when people search for solutions in your field, your name isn’t showing up.
That’s not just a missed opportunity for you—it’s a disservice to the clients who could truly benefit from your wisdom.
But it doesn’t have to be this way.
A Website That Commands Attention (and Converts)
Hiring any run-of-the-mill website designer might seem like the easiest fix, but it’s also the riskiest.
Basic templates, one-size-fits-all messaging, and budget-first strategies tell potential clients you’re just another professional—not the go-to authority you truly are.
You don’t need a website that just looks good.
You need a digital showcase that:
- Positions you as the undisputed expert in your field.
- Speaks directly to the high-value clients who need (and respect) your level of expertise.
- Prequalifies inquiries so your time is spent with the right people—not tire kickers.
- And finally, lets you charge what you’re worth without hesitation.
Imagine the Possibilities
What if your website didn’t just attract clients but worked for you 24/7?
What if you could turn your insights into a digital product—a course, a membership, or an e-book—automatically connecting you with more people who need your guidance?
This isn’t a fantasy. It’s what happens when your website is as powerful as your reputation.
It’s time for a website that:
- Matches your expertise.
- Elevates your authority.
- Creates opportunities.
Your Next Move
The world needs Kingmakers like you—leaders who guide others to their greatest potential. But to be seen, you need a website that’s not just professional—you need one that’s authoritative, too.
Let’s build you a Kingmaker website—one that positions you as the expert, elevates your brand, and unlocks the opportunities waiting for you.
Your clients are searching. It’s time they find you.
Services for Kingmakers
Available individually or as a full set.
- Group Workshops
- 1-1 Coaching
- Done-For-You
01. Discovery
Garbage in means garbage out, so it's very important that our research is solid. To maximize your investment, I use human-centered design to steer clear of biases and assumptions around your business' needs, goals, and pain points—so that the proposal I'll create for you addresses the right problems for the highest impact.
- Client context report
- A custom tailored project proposal
- Validated clarity re: needs & goals
- Easier project planning & budgeting
02. Direction
If you want to automate your marketing, you'll need both traffic and conversions. To make sure that we're attracting your ideal buyers and not freebie-seeking time-wasters, I’ll take you through my 8-step marketing strategy workshop and translate what we'll learn into a custom-tailored marketing strategy so that you can ethically and authentically convert visitors into leads even while you sleep.
- A personalized marketing strategy
- Detailed implementation plan
- Clearer path to qualified leads
- Semi-passive lead nurturing
03. Development
In this stage, I'll develop and integrate your Kingmaker Website with your custom branded emails and newsletter mailing list, so that they'll all work smoothly together. The plan is to use tools like content management systems with friendly drag-and-drop features so that managing your site doesn't get in the way of your work.
- Kingmaker Website Launch
- Branded Email Addresses
- Lead-Capture & Newsletter
- Automated lead generation
- Brand Consistency, Better Security
- Lower costs to reach clients
04. Deployment
Spare yourself the hassle & headaches when you entrust your website to me. I'll put you on a monthly website plan, which means I’ll take care of hosting, maintaining, and backing up your website—or meeting up regularly to improve your site’s traffic and conversion efforts.
- Monthly Website Care Plan
- Monthly Website Publisher Plan
- Monthly Website Growth Plan
- Higher uptime, better security, smoother operation
- More visitors & customers
→
What do I get from a Kingmaker Website?
01. Handcrafted Home Page
Drive your target business results with a professionally designed homepage that inspires visitors to answer your call-to-action.
02. Effortless Content Management
Edit and update your website without coding through a user-friendly platform with streamlined design and blogging tools.
03. Unlimited Posts & Pages
Publish as many articles and inner pages as you wish to document your wisdom and share it widely, building you a steady traffic-generating asset.
04. Inquiry Forms & Email Newsletter
Connect with your prospects directly by collecting their emails, so you can end your dependence on social media and paid ads.
05. Custom Branded Emails
Reinforce your branding and credibility across your digital touchpoints with an email address that reflects your professional image.
06. Simple, Sophisticated Animations
Visually engage your visitors without overwhelming them by using subtle, elegant animations for a refined user experience.
07. Google Analytics Integration
Track and analyze your website's performance and visitor behavior with seamless Google Analytics integration.
08. Basic Search & Social Optimization
Put your best foot forward with the right pitch when your website gets shared on both search engines and social media.
09. Caching & Image Optimization
Create smoother browsing experiences for all your clients through faster page loading times—especially for mobile.
10. Hassle-Free Hosting & Maintenance
Sleep soundly knowing your website is carefully monitored and maintained without you needing to lift a finger.
Projects & Clients
A National Competition
The De La Salle-College of Saint Benilde wanted to help launch the next wave of social innovators by running the Benilde Prize—the Philippines’ first university-based social innovation competition.
Together we built a modern digital presence, an open online course, and facilitated the nationwide program whose winners are awarded the seed funding, mentoring, and partnerships needed to bring their social innovation ideas to life.
Early Childhood Education Consultants
Saroy Group empowers specialists in the field of early childhood education through training and development, as well as consulting, for strategy and solutions. Their work helps educators, leaders, and startups become better equipped for today’s challenges.
They got in touch seeking an online presence that would grow with them as their business evolved so we teamed up to build a site that communicates the value they bring to clients through training and solutions on communication, inclusion, anti-racism, gender diversity, and more.
Fountains & Water Features Industry Leader
Industron, Inc. has been creating fond childhood memories for so many Filipinos for over 50 years. They built the historic fountains at the Cultural Center of the Philippines and Rizal Park—as well as highlights as far north as Cagayan Valley and down south in General Santos.
We put together a website that carried a modern elegance that honored their colorful history and presented an interactive map that shows just how much of an impact they’ve made all over the Philippines.
A Talent Lending Bank
The Just League helps expedite the robust growth and sustainability of the 4th sector—the emerging hybrid business sector that aims to deliver on a triple bottomline of People, Planet and Profit.
We were honored by their invitation to jump on board and to build a digital home for their cause and team of Just League agents to articulate their message over the wide web and connect them with more like-minded advocates and changemakers.
Healthcare Access Advocates
Respicare Enterprises is a major player in the hospital equipment space and one of their key offers includes CPAP machines. They wanted to update their online presence to reflect their relevance in today’s markets while communicating the urgency of their advocacy for better health through better sleep in a much clearer way.
Our collaboration involved building a website that housed an easily digested narrative we put together on sleep apnea—to shed much needed light on the challenges that people living with that condition have to face.
A Local Kink Education Resource & Community
Shibari.PH is a curated directory of resources for Japanese rope bondage practitioners and enthusiasts in the Philippines. SPH needed help with their goal of improving body-, sex-, and kink-positivity in the country.
Using Human-Centered Design, we designed a business plan, marketing strategy, instruction design, and their signature kink negotiation & performance style.
We also developed an online platform to support their advocacy that curates reputable educational material to promote safety, consent, and best practices among rope bondage players in the Philippines.
Japanese Rope Bondage Artist
Renai Rai is an artist who practices Japanese style rope bondage. They wanted a simple, professional, and elegant way to showcase their work and change the perception of this stigmatized practice—creating a stark contrast between their branding and the rest of the practitioners in their industry.
Human-centered design came to the rescue again as we went through multiple workshops to clarify their branding, unique value proposition, marketing strategy, and website design so they can spend more time making art instead of tinkering with tech.
About Dee
I graduated from the De la Salle-College of Saint Benilde with a Bachelors degree in Multimedia Arts. During my time there, I was introduced to social entrepreneurship and innovation, which inspired me to specialize in human-centered design for digital businesses.
I’ve always believed that art and technology had incredible potential to reduce social inequality—I was just baffled by how long it was taking. Promoting digital entrepreneurship was how I decided to speed things up.
I decided to focus on assisting high-impact businesses with improving their reach and revenue so we could positively impact communities on a larger scale.
Since then, I’ve spent well over 10 years as a web consultant and digital business strategist, helping startups, small businesses, and organizations across Southeast Asia, North America, and Europe with planning, launching, and managing their online presence without coding.
By handling the web for them, I free them up to positively impact more lives. That’s the win condition that helps me sleep better at night. 🙂